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Home Made Simple is a lifestyle brand that features tips, advice and ideas for the home primarily on its website, TV show and through email. It is supported by the Procter & Gamble brands: Cascade, Dawn, Febreze, Gain Ultra, Mr. Clean, and Swiffer. ''Home Made Simple'' is what marketers call a cohort site,〔(Forrester.com ) 〕 a website that promotes a product or multiple products by providing helpful information, like recipes and tips, not solely advertising and marketing messages. ==Website and Emails== ''Home Made Simple'' began in 2000 as a sponsored content microsite developed and launched on the Women.com Network. In 2001, after the purchase of Women.com by iVillage, P&G brought the program in-house and extended it into a CRM email program and website offering "simple, creative ideas and cleaning solutions for women in their homes." 〔(MMA Net ) 〕 Featured content is focused on the following categories: *Food + Recipes *Home Organization *Crafts *Home Décor *Holiday + Party *Gardening *Cleaning Home Made Simple distributes regular emails that include featured content, product news, sweepstakes and coupon offers from the sponsoring brands. Home Made Simple releases a coupon booklet twice a year with coupons promoting the sponsors’ products. The booklet is accessible via television promotions and on the Home Made Simple website. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Home Made Simple」の詳細全文を読む スポンサード リンク
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